Thursday, March 6, 2014

Following up from the Dove commercial we saw in class, I remembered when this image was circulating the web:


There is a huge contrast and I think it creates a positive image for the Dove campaign compared to the Victoria Secret campaign. Dove's campaign is more relatable to the average woman whereas the Victoria Secret campaign depicts the "ideal" female figure. Although VS encourages women to "love their bodies," the focus of the ad does not reflect an average woman. On the other hand, Dove encourages women to accept themselves despite their differences.

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